The more you apply,
the more your lips' natural volume is enhanced.
"I was worried it would be bright red, but it's truly luxurious,
elegant, sophisticated, and sexy. You can achieve a refined
look with this toned-down, natural red!"
Ever Moist Volume Lip Balm customer | Review by ***
Shell Blush
"I usually avoid pink lips because I have a warm tone,
but this clear pink is delicate, subtle, and gives a natural
flush that looks so pure. It's the perfect secret weapon for
a date!"
Ever Moist Volume Lip Balm customer | Review by ***
Prim Coral
"It's a lively yet sophisticated coral, and as soon as you
apply it, your lips look more vibrant and refined! It's
perfect for formal yet calm occasions like dates or family
meetings."
Ever Moist Volume Lip Balm customer | Review by ***
Taffy Rose
100% satisfaction, No.1 repurchase rate*
With one overwhelming effect,
1 million lips cared for volume.
*Based on official online store data
#VolumeLipBalm #ActressLipBalm #GlobalHit
Ever Moist Volume Lip Balm customer | Review by ***
"The must-have Original Lip Balm that I can't live without!
I fell in love with the instant moisture as soon as I applied it.
It restores my lips' natural volume, making them plump
without feeling heavy or sticky!"
*Our first anti-aging lip balm
The symbol of XOUL, the first* lip balm
with human adipose-derived stem cell
culture extract, highlighting lip aging.
XOUL's signature lip aging care volume lip balm adds
natural volume to your lips with a clear, pure
color and rich texture.
Original
Subtle vitality, refined color
More beautiful for its subtlety, a soft and quiet vitality.
Shell Blush features a muted pink shade reminiscent
of a ballerina's pointe shoes, leaving a natural,
clear flush that gently settles on your lips.
*The color used in this image is N02 | PRIM CORAL.
Shell Blush
A sophisticated mood that seeps into your lips
N02
N03
Shell Blush
Original
N00
N01
Prim Coral
Taffy Rose
Prim Coral, with a softer and more subtle radiance,
exudes a quiet vitality. Its creamy texture blends gently
with clear skin tones, creating a natural and
elegant look.
Prim Coral
A vivid yet subtle, quietly captivating deep red hue.
Taffy Rose, with its calm and mature mood,
is a color that naturally suits even those
who found red lips overwhelming.
Taffy Rose
Ever Moist
Volume Lip Balm
Standard
stick-type lip balm
One day, my mother's words struck a chord in my heart.
That single phrase became the start, and after 1 year
and 6 months of research, we completed the first*
volume lip balm that sheds light on lip aging.
"When I was your age, my lips were so beautiful,
but now, no matter what I apply,
they just don't look as pretty..."
The reason XOUL insists on
only jar-type packaging
*Our first anti-aging lip balm
A true national lip balm, with
an overwhelming difference in volume effect
Backed by incredibly impressive
clinical research results.
Provides intensive care for 4 major lip aging factors
that ordinary beauty lip balms can't deliver.
Comprehensive anti-
aging care for volume,
shine, and elasticity
Efficacy・
Effects
Temporary
Moisture-focused
A formulation that allows
high concentrations of
moisturizing and
active ingredients
Formulation
characteristics
A formulation that makes
it difficult to contain
high concentrations
of active ingredients
Insufficient
Clinical
data
Clinical tests completed
by a nationally
accredited institution
Volume
Twice the volume compared
to regular lip balms
High-intensity
moisture retention
for long-lasting
hydration
Long-lasting
effect
Continuous care needed
Basic moisturizing
When applied in double
the amount, can be
used as a lip mask
Lip mask
Difficulty
Lip volume improvement effect after 4 weeks
+ This product has been verified for its effectiveness through a 4-week human application test conducted by a nationally
certified testing institution.
Lip volume improvement, dead skin improvement, gloss improvement OATC-191107-TRO074
Human application test completed
Reduction of
dead skin on lips
Increase
in lip moisture
Increase
in lip volume
Increase
in lip glow
A highly concentrated special formulation
(jar-type) that cannot be achieved
with a regular stick format.
Choose XOUL Volume Lip Balm for intensive
nourishment and volume care.
This is a special formulation, the only one of its kind
in Korea, made possible only in a jar-type balm.
+ Human application test for XOUL Ever Moist Lip Balm: improvement of lip dead skin, lip moisture, and lip glow.
| Test institution: OATC Skin Clinical Test Center | Test period: Nov 7, 2019 ~ Dec 5, 2019 | Test subjects: 23 adults
Everyone is amazed after just one use
—the luxurious texture unique to
XOUL Ever Moist Lip Balm.
+Leaves only a beautiful shine, without any heaviness or stickiness.
Volufiline
"Verified ingredients that meet the
safety standards of the Korean
Ministry of Food and Drug Safety"
• Hydrolyzed Collagen
Low-molecular premium collagen
"High-purity, high-performance
ingredients designed
for optimal absorption"
Human adipose-derived
Stem cell culture extract
• Exclusively supplied premium ingredient
* All of the above information applies only to the characteristics
of cosmetic raw materials and ingredients.
Hydrolyzed Collagen
• Genuine product from Sederma, France
Clear and transparent color | Refreshing sensation | Daily care
Color shade
High-purity ¹⁾ hydrolyzed collagen for optimal absorption
and ²⁾ Volufiline from Sederma, France, to maximize
elasticity and volume.
Not just simple hydration—this formula naturally
restores volume and shine, transforming your lips
to their most radiant and beautiful state.
A rare, ultra-premium anti-aging ingredient:
¹⁾ Human adipose-derived stem cell culture extract and
²⁾ Volufiline from Sederma, France, which maximizes
elasticity and volume.
The key to visible results
with continued use: a sophisticated blend
of premium active ingredients.
Volufiline
1. Use your fingernail to gently scrape the surface so the formula
gathers on top of your nail.
2. Transfer the formula from your nail to your lips and spread it evenly
with your fingertip.
3. Use daily to care for lips that have lost volume.
4. Enjoy the refreshing sensation as the active ingredients absorb
into your skin.
Golden blending technology
A precise blend of key ingredients at 0.01% units
for sensitive and delicate lip skin.
Original
A premium, internationally patented
ingredient specialized for enhancing
volume and elasticity.
When you want
natural volume
▪Try using it on areas where dryness and dead skin persist.
It works effectively on any area.
▪On days when you need intensive care, apply a generous
amount of the original in your evening skincare routine and
experience the best lip condition the next day.
Lip mask | Multi balm | Cuticle | Lipstick blending
SOUL’s signature anti-aging volume lip balm
▪Use it alone when going out, or layer it over color
products to add volume care and a natural glow.
▪After applying the Shell Blush color, tap the remaining
amount onto your cheeks twice for a naturally flushed
look. We also recommend using it as a blusher.
A lip balm experienced by a million people
—here are answers to the most frequently
asked questions.
Ever Moist Lip Balm
—try using it in these situations
A lip plumper stimulates the surface of the lips to temporarily
increase volume by causing the skin to swell. In contrast, SOUL
Ever Moist Lip Balm is a functional lip balm containing active
ingredients that help the lips overall with long-term use.
1. What is the difference from a lip plumper?
A color lip balm collection expressed with SOUL’s unique sensibility
Yes, this texture is what sets SOUL Ever Moist Volume Lip Balm
apart. It contains a high concentration of nourishing ingredients,
yet is designed to absorb lightly and silkily, considering the
delicate and sensitive structure of the lips. It can be used
comfortably by those who dislike heavy textures or want to
avoid excessive shine.
3. Is it okay to feel a cooling sensation immediately
after applying?
Yes, you can use it with confidence. The pleasant cooling
sensation is a natural reaction as the active ingredients are
absorbed into the skin. It is designed to work without irritating
the lips, so it is safe even for sensitive skin.
4. Are there any tips for more effective use?
Yes. After using the Original Lip Balm (N00), you can also use it
on dry areas such as cracked cuticles or around the eyes.
5. Can it be used on areas other than the lips?
When you need lip
exfoliation care and
moisture retention
2. Don’t high-performance lip balms have a sticky or
heavy texture?
We recommend using the Original Lip Balm (N00) as a sleeping
lip mask before bed. Apply a generous amount to your entire
lips and let it absorb overnight for noticeably improved volume
and nourishment the next morning.
Yes, we highly recommend it. The formula excludes irritating
ingredients, so it can be used comfortably even on sensitive lips.
However, depending on your skin condition immediately after
a procedure, you may experience temporary sensitivity, so we
recommend using it after sufficient recovery.
6. Is it okay to use even after a lip procedure?
When you feel
your lips are
losing firmness
How to Use
Take an appropriate amount and spread it over the lips to get the formula to melt with the warmth of the skin.
